You may not know but since ever, I’ve always been fast to check new marketing ideas as they come out. And since I own codytech.com, it’s always been a way to put those ideas online. That was the case when I heard about the QR codes about 2 years ago.
I read an article online about it and I know they are used for literally everything there. You walk in the street, pass by a restaurant and you can see a QR code on the wall, beside the door. You take a picture with you cellphone and you get the menu and pricing on your screen. It’s that simple.
Of course, sky’s the limit. You can find those code on T-shirt, coffee mugs, and any sales materials available, including Real Estate flyers or business cards.
Let me give you some tips to use them in your Real Estate career.
1) First get that application for your smart phone. They are almost all free to download and free to use. They are all available to use on any smart phone. You’ll be able to find a dozen of them just by Googleling QR codes app
Then, create your own QR code for whatever you need, whatever it is a phone number, an email or a site. Personally, I use qrcode.kaywa.com to make them and print them, or copy the image from it.
2) Secondly, just insert them in every piece of marketing you want to have. Have your site URL QR code on your flyers and business cards. Print the URL of a particular listing you have and show it on your yard sign. That will allow potential buyer who pass by to have the pictures of the inside and your information on the spot!
3) And third, I have experienced a lot of interest about those QR codes from potential clients. They ask questions and when they get the full picture of it, it become a huge listing tool. They see you as an “tech savvy and advanced” Real Estate agent. You will get the attention of higher end sellers, people who are more into new technologies. Those usually owns higher priced properties.
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Comments (3) Nov 26 2010